definitive-guide
Why Knowledge-Led Growth™?

Buyers are tired of being sold to. Building knowledge builds trust & authority, demonstrates value, and engages prospects more authentically, enhancing your sales efforts and leading to longer relationships.

Get the answers

How is Revinova different from traditional marketing?

Find out:

  • Where traditional content marketing falls short
  • Why learning theory enhances content marketing
  • Why complex B2B products need Knowledge-Led Growth™

Why teach buyers in your academy?

Traditional content (often a sales pitch in disguise) isn’t working:

68%

B2B buyers prefer to do individual research online rather than involving a sales rep.

75%

Don’t accept ads as truth.

77%

B2B purchasers said that they would not even speak to a salesperson until they had done their own research.

Not seeing clear ROI from marketing?

It’s time to rethink the engine that’s delivering content to buyers.

The graphic is a comparison table titled "Traditional Content Marketing vs Knowledge-Led Growth™" that focused on Knowledge's Led Growth's structured, learning-theory centered framework that provides incentive for lead nurturing and offers clear reporting.