Build Effective B2B Educational Content Easily
Find out:
- Why buyers prefer authenticity over production
- Why you don’t need to spend thousands on content
- How to build a revenue-generating academy on a budget
Why teach buyers in your academy?
Traditional content (often a sales pitch in disguise) isn’t working:
68%
B2B buyers prefer to do individual research online rather than involving a sales rep.
75%
Don’t accept ads as truth.
77%
B2B purchasers said that they would not even speak to a salesperson until they had done their own research.
Greater revenue in 5 steps
Building your academy and seeing ROI doesn’t have to be overwhelming. Here are the 5 steps to increased revenue with Revinova:
Create Academy
- Your academy is built so that educational content can transcend your resource center and tangibly influence the buying journey.
- Your academy provides a system for building and managing content. Tag interactions by keyword to track pains, personas, and stages.
- Educate by persona. Build and track persona-specific courses separately to ensure prospects can easily find and access relevant content.
- Unlike HubSpot, you don’t need a developer. Academies offer a front-end for you to build and alter content.
